TamilSelvi News
Monday, June 23, 2008
Luxury liner opens route for Asia Pacific tourism for Indians
The luxury liner has had several trips on sea, catering to the fancies of the well-to-do. An extensive swimming pool, a Las-Vegas style casino, a variety of cuisine, bars etc. The crowd on board the journey, though, did not look like attracted in these luxuries. They would in its place assemble at an 'unearthly' hour of 5 in the morning and listen in rapt notice to a bearded Yogi. Later than all they had boarded the Super Star Virgo precisely for this.
Above 1,000 passengers from India get on the journey with Swami Ramdev across the South China sea where the yoga guru established asanas and held sessions providing tips on breathing exercises and eating right and also medication to combat different maladies ranging from high blood pressure, to the common cold. This was the first time that Star journey was charming on such a large group of populace from India.
"We have been focusing on particular segment of tourist like honeymooners, senior citizens and corporate groups for holidays. There is somewhat for everybody here. This journey is component of our special interest groups which we have freshly started focusing on particularly to expand our brand in India and build more occasion," says Sumit Banerji, senior marketing and sales manager of the Star Cruises.
Above 1,000 passengers from India get on the journey with Swami Ramdev across the South China sea where the yoga guru established asanas and held sessions providing tips on breathing exercises and eating right and also medication to combat different maladies ranging from high blood pressure, to the common cold. This was the first time that Star journey was charming on such a large group of populace from India.
"We have been focusing on particular segment of tourist like honeymooners, senior citizens and corporate groups for holidays. There is somewhat for everybody here. This journey is component of our special interest groups which we have freshly started focusing on particularly to expand our brand in India and build more occasion," says Sumit Banerji, senior marketing and sales manager of the Star Cruises.
The Malaysia-based company is the largest cruise liner in the Asia Pacific and is seek at targeting more Indians. Families in smaller cities are venturing on foreign travel and the Malaysian liner company is aiming this segment by offering 'Special interest packages' like Ramada's 'Yoga on Sea.' PTI
For further details visit:
http://www.ptinews.com/pti%5Cptisite.nsf/0/1238110ECE87881865257470002BCFCB?OpenDocument
http://www.ptinews.com/pti%5Cptisite.nsf/0/1238110ECE87881865257470002BCFCB?OpenDocument




